Finding a replacement solution for WorkflowMax

Finding a replacement solution for WorkflowMax

We got a surprising email today – that Xero is discontinuing WorkflowMax. This was surprising, as Xero had been adding new features such as UUIDs, and new screens into WorkflowMax in the past 6 months.  They have given us 15 months to change solution.   They had...
What is Google Analytics 4?

What is Google Analytics 4?

Google Analytics 4, also known as GA4, is the latest version of the popular web analytics tool offered by Google. It provides businesses and website owners with insights about their online audience, such as their behaviour, demographics, and interests. Google is...
The Map to Google Campaigns

The Map to Google Campaigns

Choosing the right google campaign is essential to the success of your online advertising. The foundation of a google ad campaign is a goal, which determines which campaign type your ads will inhabit. The campaign type is selected off your marketing goals, brand...