Returning School Donation Rebates to Kiwi Parents
SchoolRefunds.co.nz is a New Zealand wide financial intermediary. Every year they return thousands of dollars in school donation rebates. They pride themselves on transparency, customer service, and being New Zealand’s most cost effective financial service provider. The leaders at SchoolRefunds.co.nz wanted a full web design and build that converts viewers based on trust. In addition, they needed implementation of search engine marketing as a way to be in the forefront of potential customers, and last but not least, they needed a bespoke automation software that could reduce the time it takes to process refunds.
01 Search Strategy
Our team worked closely with SchoolRefunds.co.nz through the weighty challenge of building from scratch a search engine and display advertising strategy, which drives traffic to a highly responsive, conversion based web page. Matadigital went to great lengths to ensure that the overall design would encompass the feel of the brand; being beautiful, trustworthy and strategic.
02 Information Architecture
This project was a unique and challenging opportunity to map out clear user pathways, and engage navigation through various processing points; identifying the customer’s concerns and pain points, as well as addressing multiple stand-alone issues. Determining how to guide a customer’s application adequately between the stages, became an exciting and complex framework to establish.
03 Digital Experience
When creating the web experience our team had to give special consideration to the various forms of conversion based content, keeping them unique but also cohesive. The search engine marketing increased traffic and reduced the cost per customer acquisition. Matadigital built the customer management system to handle anything from multiple schools, multiple years or receipts, missing receipts, and flagging protocols with elegance and functionality.
“For our web and search engine design we were looking for a partner to lead us into a forward-thinking, modern design that would be the industry standard for financial intermediaries and our result was much greater than we could have imagined. The client automation software they created has literally halved the processing time for us, because of this we are able to focus on marketing, which is unchartered territory for us”.
“We’re really glad to have the team at Matadigital helping us out on all digital fronts”.
We Are Results Driven
You’re great at what you do – and so are we.
Together we will create an experience your customer will thank you for.